Privacy policy

Changes to This Privacy Policy

We may update this Privacy Policy from time to time, including to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on the Site, update the “Last updated” date and take any other steps required by applicable law.

How We Collect and Use Your Personal Information

To deliver our Services, we collect personal information about you from various sources, as detailed below. The type of information we gather and how we use it depends on how you interact with us.

In addition to the specific purposes outlined below, we may use the information we collect to communicate with you, enhance or improve our Services, fulfil legal obligations, enforce our terms of service, and protect the Services, our rights, and the rights of our users or others.

What Personal Information We Collect

The nature of the personal information we collect depends on how you interact with our website and use our services. When we refer to “personal information,” we mean any data that identifies, relates to, describes, or can reasonably be linked to you. The sections below outline the categories and specific types of personal information we may collect.

Information We Collect Directly from You

Information you provide to us directly through our Services may include:

Contact Information: Such as your name, postal address, email address, and phone number.
Order Details: Including your name, billing and shipping addresses, payment confirmation, email address, and contact number.
Account Credentials: Including your username, password, security questions, and other data used for account verification and security.
Shopping Activity: Such as items viewed, added to your cart, purchased, or saved to your account. This also includes details related to loyalty points, product reviews, referrals, or gift card usage.
Customer Support Communications: Any information you choose to share with us when contacting customer service or submitting inquiries through the Services.

Certain features of our Services may require you to provide this information. While you are not obligated to do so, choosing not to provide requested information may limit your ability to access or use specific features.

Information We Collect about Your Usage

We may also automatically collect certain information related to your interaction with our Services, referred to as “Usage Data.” This is typically gathered through the use of cookies, pixels, and similar tracking technologies (“Cookies”). Usage Data may include details about how you access and navigate our Site or use your account, such as device type, browser settings, network information, IP address, and other data related to your activity and engagement with the Services.

Information We Obtain from Third Parties

We may also receive personal information about you from third parties, including vendors and service providers that collect data on our behalf. This may include:
Platform providers that support the operation of our website and Services, such as Shopify.
Payment processors, who collect and process payment details (e.g., bank account information, credit or debit card details, billing address) to complete your transactions and deliver the products or services you have purchased, as part of fulfilling our contractual obligations.
When you browse our Site, interact with our emails, advertisements, or use our Services, we—or third parties acting on our behalf—may automatically gather information through tracking technologies such as cookies, pixels, web beacons, software development kits (SDKs), and third-party libraries.
Any information we receive from third-party sources will be handled in accordance with this Privacy Policy. For more information, please refer to the section titled Third-Party Websites and Links.

How We Use Your Personal Information

1. Providing Products and Services
 We use your personal information to deliver our Services and fulfil our contractual obligations to you. This includes processing payments, completing and managing your orders, sending account- and transaction-related notifications (such as those regarding purchases, returns, or exchanges), managing your account, arranging for shipping, and facilitating returns or exchanges. Additionally, we may enhance your shopping experience by allowing Shopify to associate your account with other Shopify services you may use. In such cases, Shopify will handle your information in accordance with its Privacy Policy and Consumer Privacy Policy.

2. Marketing and Advertising
 Your personal information may be used for marketing and promotional activities, including sending marketing emails, SMS messages, and postal mail, as well as displaying targeted advertisements. This may involve tailoring the content and promotional offers you see on our website or on third-party platforms to better suit your preferences and interests.

3. Security and Fraud Prevention
 We process your personal information to identify, investigate, and address potential fraud, illegal activities, or security threats. If you register an account with us, you are responsible for keeping your login credentials secure. We strongly advise against sharing your username, password, or any access details with others. If you suspect that your account has been compromised, please notify us immediately.

4. Communication and Service Improvement
 We use your personal data to communicate with you, respond to your enquiries, and provide customer support. Additionally, we analyse feedback and usage data to improve the quality and functionality of our Services. This use of your information is based on our legitimate interests in maintaining customer satisfaction and improving the user experience.

Cookies

Like many websites, we use cookies on our Site. For detailed information about the cookies associated with operating our store through Shopify, please refer to Shopify’s Cookie Policy: https://www.shopify.com/legal/cookies.

We use cookies to operate, maintain, and enhance our Site and Services. This includes remembering your preferences and actions to improve your browsing experience, conducting analytics, and gaining insights into how users interact with our Services—all in support of our legitimate interest in optimising performance and functionality.

We may also allow third-party partners and service providers to place cookies on our Site. These cookies help us personalise and improve the products, services, and advertising you see both on our Site and across other websites.

While most web browsers accept cookies by default, you can adjust your browser settings to refuse or remove cookies. Please note that disabling or blocking cookies may impact your experience on our Site and could cause certain features or services to function improperly or become unavailable. Additionally, blocking cookies may not completely prevent the sharing of data with third parties, including advertising partners.

Our Site also supports the Global Privacy Control (GPC) signal. If you activate GPC through your browser or device, we will treat it as a valid request to opt out of certain data sharing or targeted advertising for that specific browser or device. Where possible, and if we can associate the device with a Shopify account, we will apply the opt-out preference to that account as well. To learn more about GPC, visit https://globalprivacycontrol.org/.

Apart from the Global Privacy Control, we do not currently respond to other “Do Not Track” signals sent by web browsers or devices.

How We Disclose Personal Information

In specific circumstances, we may share your personal information with third parties for the purposes of fulfilling contractual obligations, pursuing legitimate business interests, and other reasons in accordance with this Privacy Policy. These circumstances may include the following:
With service providers and vendors who carry out functions on our behalf, such as IT support, payment processing, data analytics, customer service, cloud hosting, order fulfilment, and shipping.
With business and marketing partners for the provision of services or to deliver advertisements. These partners will process your information according to their own privacy policies.
With third parties at your request or with your consent, such as when shipping products to you or when you use social media features or third-party login options.
With our affiliates or within our corporate group, as part of our legitimate interest in operating an efficient and cohesive business.
In connection with business transactions, such as mergers, acquisitions, asset sales, or bankruptcy proceedings; or as required by law, including to respond to lawful requests (e.g., subpoenas, court orders); or to enforce our terms of service and protect the integrity of our Services, our legal rights, or the rights of others.

We disclose the following categories of personal and sensitive personal information for the purposes described above under “How We Collect and Use Your Personal Information” and this section: